Subaru, the automotive company, is the automobile manufacturing division of the Subaru Corporation, previously known as Fuji Heavy Industries. Subaru took on its name as an allusion to the five companies that merged to form FHI upon its inception. The word “Subaru” can also refer to the term “united.”
Now that you know what Subaru means, let’s dive into the details. What’s interesting about the Pleiades, AKA “Subaru,” is that it’s been referred to as the “Seven Sisters,” “Seven Maidens,” or “Seven Little Girls” by a variety of cultures geographically separated across the globe over many years, giving it an aura of cosmic mystery and awe, the spirit of which Subaru attempts to capture in the creation of its new vehicles.
What does Subaru mean? From a less literal perspective, Subaru means quality, and it’s fitting, as the brand is known for excellence and a commitment to being a force for good through the Subaru Love Promise. Subaru has, understandably, garnered an impressive reputation among automotive companies for its proprietary technologies:
Subaru Symmetrical AWD is one of our top draws because it comes standard in every new Subaru model, except for the BRZ Coupe, giving all Subaru models a competitive edge over other brands, such as Honda, Nissan, and Toyota. X-MODE adds to this capability further. Meanwhile, Subaru EyeSight® is either standard or available on a wide range of new Subaru vehicles to keep you and your family safer on Whitestone and Beechhurst roads.
Want to learn more about the Subaru meaning as well as the company’s history? Read more manufacturer information, explore our collection of Subaru commercials, or contact us with additional questions. If you’re ready to see what it means to step up to a new Subaru today, we invite you to our Subaru dealership in Queens for a test drive!
